Out-of-the-Box Configurator
A complete product configurator – ready for implementation
Our Out-of-the-Box configurator is a fully developed platform, built on experience from a long series of advanced and tailor-made configurator projects.
Instead of starting from scratch, you get a thoroughly tested, enterprise-ready solution where the foundation is already in place.
You don't have to develop the engine.
You don't have to invent the structure.
You don't have to spend months defining the architecture.
You only need to:
- Add your products or 3D models
- Set up your product rules
- Adapt the design to your brand
The rest is built.
Faster time-to-market
Traditional development of a product configurator can be a heavy process. Analysis, architecture, custom development, testing and corrections.
With our Out-of-the-Box solution, you skip the heavy phases.
The platform is already developed and tested.
That means significantly shorter implementation time and far faster time-to-market.
You can launch new products digitally without long development cycles – and react faster to the market.
Built for performance and scalability
The solution combines:
- Real-time 3D visualisation
- Intelligent rules engine
- Dynamic pricing
- Automatic quote generation
- Integration with ERP and PIM
- Role and dealer management
- Data foundation for analysis and optimisation
It is not an isolated feature on your website.
It is a digital sales engine that connects marketing, sales and production.
Measurable business value
An Out-of-the-Box configurator is not only about visualisation.
It affects the bottom line.
When customers can:
- See the product built up in real-time
- Understand the price immediately
- Avoid invalid combinations
- Generate a quote directly
You reduce friction in the purchasing process.
It increases the conversion rate.
It shortens the sales cycle.
It reduces manual internal processes.
At the same time, you collect data about customers' choices, options and behaviour. That insight can be used strategically to optimise your range, pricing and product development.
What is a product configurator?
A product configurator is a digital tool that allows customers to assemble and visualise a product themselves directly on your website.
Instead of static product images and PDF catalogues, the customer can:
- Choose features and variants
- Change materials and colours
- Adjust dimensions
- See the product update immediately
- Have a price calculated automatically
The configurator works as a digital salesperson, guiding the customer safely through complex choices – without errors and without waiting time.
What can a configurator do?
A modern product configurator can:
Visualise complex products
So the customer sees exactly what they are about to buy.
Manage product rules automatically
Only valid combinations can be selected. The system prevents misconfigurations.
Calculate prices dynamically
The price updates in line with the customer's choices.
Generate quotes and documentation
PDFs, bills of materials and technical specifications can be created automatically.
Integrate with your systems
Order data can be sent directly to ERP or production.
Collect valuable data
You gain insight into what customers actually demand.
What do companies get out of it in practice?
A product configurator creates value on several levels:
1. Higher conversion rate
When the customer can see and fully understand the product, uncertainty drops.
It makes the decision easier – and increases the likelihood of a purchase.
At the same time, add-ons become more visible, which often increases the average order.
2. Shorter sales cycle
Many quoting processes drag on because calculations and visualisations have to be made manually.
With a configurator, the customer can build the solution themselves and get a concrete quote immediately.
This reduces back-and-forth dialogue and frees up time for your sales team.
3. Fewer errors and lower costs
The rules engine ensures that only technically valid combinations can be selected.
That means:
- Fewer errors in the order flow
- Less manual data entry
- A clear bill of materials straight to production
It strengthens both efficiency and margins.
4. Data-driven decision-making
You can see:
- Which products are chosen most
- Which add-ons are deselected
- Where customers drop off
- Which configurations convert
That provides a concrete basis for optimising both range and pricing.
Why Out-of-the-Box makes sense
There are many ways to develop a configurator.
The difference with our Out-of-the-Box solution is that the foundation is already built.
You get:
- A thoroughly tested platform
- Faster implementation
- Lower development risk
- Documented structure
- The ability to scale
Instead of starting a complex development project, you start with a solution that is ready to create value.
It makes the digitalisation of your product range more predictable – both technically and financially.